I don't mind the ads, specially seeing as they generate $$$$ to help run this place, but I'd still be willing to pay a small monthly fee if it was required to keep everything running. I also think paying to post in the classifieds would be a good money maker.
Guys don't seem to mind paying $100 to watch the Leaf's lose a hockey game, so I don't see a problem with paying a couple bucks for all the entertainment offered around here, and what the heck, we even learn the odd thing too.
Free is fun, but sometimes ya gots to pay to play
With over 6000 members though, I think it would be an absolute nightmare trying to collect the $$$$