Well I expected a zoo full of people but that's not part of the overall first impression. Looked like a lot of people were browsing and price checking. I hope the store does price matching 'cause right off the bat there were several items I found cheaper even with the employee discount. One particular fellow in the fishing department might want to learn the art of customer service and attention rather than babble about his personal musky fishing expeditions. He wouldn't give me the 10 seconds for a price check on a new Lowrance 5HDI. The one item I did take, a Kolpin ATV box model 93400 will be going back. Once out of the cardboard box, it's got to be the floppiest ATV storage box made. The cardboard box it came in was more rigid. Anyway, they do have all the basic fishing and hunting stuff, just watch the prices.