Have a 2017 Etech 90hp HO and absolutely love it, great on gas, amazing hole shot and I got a 10 year warranty so piece of mind.
I am not here to bash any other brands but I wouldn't give to much credit to the " I have a friend" or "I know a guy with this engine" type comments as usually those people dont have all the details on what the issues was and more importantly what caused it.
My previous motor was a 1999 Johnson 50hp and that motor ran like a champ from the day I got it till the day I sold it...
Hope this helps, any questions and you can PM me.
Scott